[{"id":678291734907,"handle":"ss26","updated_at":"2025-11-07T15:39:56+00:00","published_at":"2025-11-06T11:45:40+00:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"New SS26 Collections","body_html":"\u003cp\u003eIntroducing our SS26 collections: our new Little Farm Print Collection, Cotton Pram Organiser Bags,Activity Mats and Books, Knitted Toys, Gift Sets and Swaddles Set of 2. All made with organic cotton,organic dyes and recycled polyester.\u003c\/p\u003e"},{"id":678284263803,"handle":"little-farm","updated_at":"2025-11-07T12:30:09+00:00","published_at":"2025-11-06T11:47:07+00:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"New SS26 Little Farm","body_html":"\u003cp\u003eOur Little Farm collection celebrates smallholding life, bringing together timeless woven fabrics and playful patterns, all inspired by slower countryside living. In our hero print, vegetables grow amongst waddling runner ducks while horses and woolly sheep graze. Modern heritage is reflected through our woven Greenhouse Gingham fabric, while in our Radish print, the sweet homegrown vegetable dances over a grounding check. Little Farm is full of rich, characterful colours - vibrant greens, dusty blues, and bold reds. The Little Farm collection embraces the enduring values of nature, nurture, and togetherness. It’s a\u003cbr\u003ecelebration of simpler living, where tradition and modern life meet in the heart of the countryside.\u003c\/p\u003e"},{"id":665659572603,"handle":"play-1","title":"Play","updated_at":"2025-11-07T15:39:56+00:00","body_html":"","published_at":"2024-12-11T12:52:30+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"play collection"}],"published_scope":"web"},{"id":407236968662,"handle":"play","title":"Playmats \u0026 Toys","updated_at":"2025-11-06T11:38:12+00:00","body_html":"","published_at":"2022-05-20T16:10:26+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"play"}],"published_scope":"web","image":{"created_at":"2023-10-31T12:11:13+00:00","alt":null,"width":1170,"height":1749,"src":"\/\/avery-row-b2b.com\/cdn\/shop\/collections\/IMG_8237.jpg?v=1698754274"}},{"id":404860469462,"handle":"2-4x","title":"VAT","updated_at":"2025-11-07T15:39:56+00:00","body_html":"","published_at":"2024-02-08T20:12:10+00:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"2.4x"}],"published_scope":"web"}]
["2.4x","baby play mat","Little Farm","play","play collection","playmat","SS26 collection"]
Create a cosy and comfortable play space for your little one with our Stay & Play Baby Play Mat. Designed to protect against hard floors, this soft, padded mat is perfect for tummy time, playtime, or simply relaxing together. With its stylish design, it looks just as good in adult spaces as it does in the nursery.
Organic cotton and dyes
Generously padded for safe play on hard floors
Stylish grown-up friendly colours and prints for your home
Perfect for tummy time and play time
Fully machine washable
Unique print design
Loved by little ones and parents alike, our baby play mat combines comfort, style, and practicality.